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Download PDF1. Know How You Are Paying
- Identify your funding source(s): SBA 7(a) loan, seller financing, ROBS 401(k) rollover, cash, or work-to-earn arrangement
- If using an SBA loan, get pre-qualified by a lender first. Sellers will not take you seriously without it.
- Consider a blended structure. A common combination is 90% SBA, 5% seller financing, 5% buyer cash or ROBS.
- If speed matters, cash and seller financing close fastest.
2. Know What You Are Buying
- Asset purchase or share purchase? Most deals under $10M are asset purchases.
- Tangible assets: equipment, inventory, vehicles, fixtures
- Intangible assets: brand/goodwill, customer relationships, vendor relationships, phone numbers, domain names, social media accounts, online reviews/ratings
- Contracts that need assignment: leases, vendor agreements, customer contracts, licensing agreements
- Intellectual property: trademarks, patents, trade secrets, proprietary software
- Certifications, licenses, or permits that may not transfer in an asset sale (may require a share purchase instead, which changes the risk profile)
- Real estate: is it part of the deal, or is there a lease to assign or renegotiate?
3. Know Your Basic Terms
- Proposed purchase price or valuation method
- Proposed timeline from LOI to close
- Exclusivity/no-shop period
- Transition period (seller staying on after closing)
- Non-compete agreement for the seller
- Contingencies: financing, due diligence period, landlord consent
4. Know Who Is Involved (and Who Should Not Be Yet)
- Is there a broker? If buyer and seller found each other directly, a broker is not required. Brokers typically take 5%+ of the deal; an attorney typically costs less than 1%.
- If a broker is involved, who hired them and whose interests do they represent?
- Broker-provided closing documents are rarely attorney-drafted and tend to be seller-friendly or poorly protective of either side.
- Do you have your own attorney and CPA reviewing the deal?
- Identify key employees whose departure would hurt the business.
- Identify key customer and vendor relationships critical to business value.
- DO NOT tell employees, customers, or vendors before closing. People get spooked and leave. Loss of a key person has killed deals.
5. Do Your Homework Before the LOI
- Review 2-3 years of financials (P&L, balance sheet, tax returns)
- Understand seller’s discretionary earnings vs. reported income
- Check industry comparables for valuation
- Check for outstanding litigation, liens, or tax issues
- Understand lease terms and remaining time
6. Things People Forget
- Who owns the online presence (Google Business Profile, website domain, social accounts)?
- Personal guarantees the seller has that you would be assuming
- Is the business name part of the deal or does the seller retain it?
- Pending or threatened litigation
- Environmental or regulatory compliance issues
- Seller’s email address, phone number, and customer communication channels
- Will you assume a real estate lease or start a new one?
Ready to move forward?
If you have found a business you are serious about, the next step is a conversation with an attorney who handles acquisitions every day. Surge offers flat-fee deal review so you know the cost before you commit.